Why We Quit the Farmers Market (and What We Do Instead)

Why We Quit the Farmers Market (and What We Do Instead)

Sunday Solopreneur Read on my website – Read Time: 5 Minutes When we first started selling from our farm, the farmers market was our weekly ritual. It was where we met customers, told our story, and got our name out there. But over time, the cost—in hours,...
Do You Have a Plan or Just a Passion?

Do You Have a Plan or Just a Passion?

Sunday Solopreneur Read on my website – Read Time: 3 Minutes A Simple Plan to Treat Your Farm Like a Business Hey Reader, Most farmers start with passion. But if you want your farm to support your family (and not just drain the checking account), passion isn’t...
The Marketing Hack That Never Fails

The Marketing Hack That Never Fails

Sunday Solopreneur Read on my website – Read Time: 4-5 Minutes The Marketing Hack That Never Fails: Ask Your Customers Hey Reader Ever feel like you’re just winging it with your marketing? You post a picture of eggs. You write a caption. You hope it lands....
What I Got Wrong About Selling Online

What I Got Wrong About Selling Online

Sunday Solopreneur Read on my website – Read Time: 5-6 Minutes The Myth I Believed (And Why It Cost Me Sales) ​ My first farm website was built through one of those “we’ll help you get online” services. They did most of the setup, handed it over… and said, “Let...
300 Chickens, One Mistake, and a Whole Lot of Regret

300 Chickens, One Mistake, and a Whole Lot of Regret

Sunday Solopreneur Read on my website – Read Time: 6-7 Minutes We spent months raising 300 chickens — hauling feed, moving pens, filling water in 95° heat — only to have the processor ignore our instructions and process them wrong. We took 300 pasture-raised...